Cookie Policy

Last Updated: 2024-01-24

This Cookie Policy explains how Parametric Solutions AB ("we", "us", or "our") uses cookies and similar technologies when you visit our website www.parametric.se ("Website").

What are cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

For further information, visit allaboutcookies.org.

Types of cookies we use

We use the following types of cookies on our Website:

  • Essential cookies: These cookies are necessary for the operation of our Website. They include, for example, cookies that enable you to log into secure areas of our Website.
Name
Duration
Purpose
wf_exp_uniqueId
Persistent cookie
This cookie is typically associated  with Webflow and is used to store a unique identifier for each visitor. It helps track user sessions and interactions with the website, allowing for  personalized experiences and analytics.
wf_logout
Session cookie
This cookie is associated with Webflow and is used to track whether a user is logged out of their account. It helps  manage user authentication and session state on the website.
wf_first_touch
Persistent cookie
This cookie is associatedwith Webflow and is used to track the first touchpoint or interaction of avisitor with the website. It helps analyze the effectiveness of marketing campaigns and user acquisition channels.
wf_first_touch_v2
Persistent cookie
Similar to "wf_first_touch,"  this cookie is associated with Webflow and is used to track the first  touchpoint or interaction of a visitor with the website. It helps analyze the  effectiveness of marketing campaigns and user acquisition channels, but it  may represent an updated version or alternative implementation of the  "wf_first_touch" cookie.

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  • Analytical/performance cookies: These cookies allow us to recognize and count the number of visitors and to see how visitors move around our Website when they are using it. This helps us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.
Name
Duration
Purpose
_ga_YBG5ECMHN8
Persistent cookie
This cookie is associated with Google Analytics and is used to distinguish unique users by assigning a randomly generated identifier as the client ID. It is used to calculate visitor, session, and campaign data.
_ga_BC31Q5N3KP
Persistent cookie
This cookie is associated with Google Analytics and is used to distinguish unique users by assigning a randomly generated identifier as the client ID. It is used to calculate visitor, session, and campaign data.
_ga
Persistent cookie
This cookie is associated with Google Analytics and is used to distinguish unique users by assigning a randomly generated identifier as the client ID. It is used to calculate visitor, session, and campaign data.
_gcl_au
Persistent cookie
his cookie is associated with Google Analytics and is used to store and track conversions made through Google AdWords advertisements. It helps determine the effectiveness of ad campaigns by linking ad clicks to website actions.
Ajs_anonymos_id
Persistent cookie
This cookie is used by the Segment analytics platform to anonymously identify unique users across different sessions and devices. It helps track user behavior and interactions with the website for analytical purposes, such as understanding user demographics, preferences, and journey paths. The "anonymous_id" is a unique identifier assigned to each user, allowing Segment to aggregate and analyze data without identifying individual users personally. This cookie assists website owners in making data-driven decisions to improve the user experience and optimize their website performance.

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  • Functionality cookies: These cookies are used to recognize you when you return to our Website. This enables us to personalize our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).
Name
Duration
Purpose
wfu-docs-fontSize
Persistent cookie
This cookie is associated with a Webflow user interface (UI) plugin or custom functionality and is used to store the preferred font size for displaying documentation or content on the website. It allows users to customize their viewing experience by adjusting the font size of the content.
wfu-contrast
Persistent cookie
Similar to "wfu-docs-fontSize," this cookie is associated with a Webflow UI plugin or custom functionality and is used to store the preferred contrast or color scheme for displaying documentation or content on the website. It allows users to customize their viewing experience by adjusting the contrast or color scheme of the content.
wfu-sidebarState
Persistent cookie
This cookie is associated with a Webflow UI plugin or custom functionality and is used to store the state or position of the sidebar menu on the website. It helps maintain user preferences for the visibility or collapse of the sidebar menu across different pages or sessions.
wfu-theme
Persistent cookie
Similar to "wfu-docs-fontSize" and "wfu-contrast," this cookie is associated with a Webflow UI plugin or custom functionality and is used to store the preferred theme or style settings for displaying documentation or content on the website. It allows users to customize their viewing experience by adjusting the theme or style settings of the content.
fs_uid
Persistent cookie
This cookie is associated with Finsweet's tools or services and is used to store a unique identifier for each visitor. It helps track user sessions and interactions with the website, allowing for personalized experiences and analytics similar to Google Analytics cookies.
fs_uid
Persistent cookie
This cookie is associated with Finsweet's tools or services and is used to store a unique identifier for each visitor. It helps track user sessions and interactions with the website, allowing for personalized experiences and analytics similar to Google Analytics cookies.
fs-cc
Persistent cookie
This cookie is associated with Finsweet's tools or services and is used to store the user's consent preferences for cookies. It helps manage cookie consent and compliance with privacy regulations by recording the user's choices regarding cookie usage on the website.
_pxvid
Persistent cookie
This cookie is associated with the Piwik PRO analytics platform and is used to track visitor behavior and interactions with the website. It helps analyze website performance and user engagement for analytics and reporting purposes.
__stripe_mid
Persistent cookie
This cookie is associated with the Stripe payment processing platform and is used to uniquely identify a user's browser during a session on the website. It helps facilitate secure payment transactions and prevent fraudulent activities by ensuring continuity and security throughout the payment process.

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  • Targeting cookies: These cookies record your visit to our Website, the pages you have visited, and the links you have followed. We will use this information to make our Website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
Name
Duration
Purpose
_uetsid
Persistent cookie
This cookie is associated with Microsoft Bing Ads and is used to track user behavior and interactions with the website for advertising and marketing purposes. It helps analyze website performance and user engagement for advertising attribution and targeting.
_uetvid
Session cookie
This cookie is associated with Microsoft Bing Ads and is used to track user behavior and interactions with the website for advertising and marketing purposes. It helps identify unique visitors and track their activity across different sessions for advertising attribution and targeting.
_fbp
Persistent cookie
This cookie is associated with Facebook Pixel and is used to track user behavior and interactions with the website for advertising and marketing purposes. It helps analyze website performance and user engagement for advertising attribution, targeting, and optimization of Facebook ads.
_pin_unauth
Persistent cookie
This cookie is associated with Pinterest and is used to track user behavior and interactions with the website for advertising and marketing purposes. It helps analyze website performance and user engagement for advertising attribution and targeting on the Pinterest platform.

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How to manage cookies

You can control and/or delete cookies as you wish. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit our Website and some services and functionalities may not work.

Changes to our Cookie Policy

We may update our Cookie Policy from time to time. Any changes we make to our Cookie Policy in the future will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our Cookie Policy.

Contact

If you have any questions, comments, or concerns about this Cookie Policy or our use of cookies, please contact us at info@parametric.se

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